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Epic games and LEGO group join hands to build a Metaverse for kids


Epic games and LEGO group have announced a long-term partnership to shape the future of the metaverse, that is safe and fun for children and families. The two companies will team up to build an immersive, creatively inspiring and engaging digital experience for kids of all ages to enjoy together.

While the companies did not reveal much information about their plans, “The family-friendly digital experience will give kids access to tools that will empower them to become confident creators and deliver amazing play opportunities in a safe and positive space,” a blogpost on Epicgames.

As the concept of metaverse evolves, LEGO and Epic plan to use their combined experience to design the metaverse with the wellbeing of kids in mind. “Just as we’ve protected children’s rights to safe physical play for generations, we are committed to doing the same for digital play. We look forward to working with Epic Games to shape this exciting and playful future,” said Niels B Christiansen, CEO of The LEGO Group

The LEGO Group and Epic Games have agreed to three principles which will ensure the digital spaces they develop deliver engaging play opportunities safely:

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  1. Protect children’s right to play by making safety and wellbeing a priority.
  2. Safeguard children’s privacy by putting their best interests first.
  3. Empower children and adults with tools that give them control over their digital experience.