As fans return to Lambeau Field this week for the home opener, the Green Bay Packers are teaming up with TorkÂ®, the global leader in professional hygiene from Essity, to help keep fans healthy and to give back to the Green Bay and Milwaukee community.
The “Tackle Hygiene with Every Catch” campaign kicked off this week and will run through the first five games of the Packers season, closing out just ahead of Global Handwashing Day on Oct. 15. As part of the campaign, helpful hygiene awareness messaging will remind fans of the effective, easy-to-use Tork hygiene products used throughout the stadium on gamedays and every day.
Tork and the Packers are also working together to give back through the campaign; for every catch the Packers make during the first five games of the season, Tork will donate $250 worth of safe and effective hygiene products, such as hand sanitizer, paper towels and toilet paper (up to $30,000) to local nonprofit organization working to lift up those in need.
Recipients of the donations include:
- NEWCAP, Inc., a Green Bay-based nonprofit that moves people from poverty to opportunities and economic security, while enhancing community development
- Golden House, a shelter for domestic abuse victims in Green Bay
- Milwaukee Homeless Veterans Initiative, which helps homeless and at-risk veterans reach and maintain their highest levels of independence
- Pathfinders, an organization that provides services to ensure that all young people have access to the resources that they need to find stability, including supported housing, education, and more
“The COVID-19 pandemic has highlighted how critical hand hygiene is in preventing illness and keeping fans, players and the community healthy,” said Chad Watson, director of sales and business development for the Packers. “For years, we have relied on Tork hygiene products at Lambeau Field for our players, staff and fans alike, and we’re confident that Tork products will continue keeping us healthy on gamedays and every day at Lambeau Field. We’re proud to partner with Tork to promote hygiene in the Green Bay and Milwaukee communities through donations of Tork sustainable hygiene products.”
COVID-19 continues to impact our daily lives, from the workplace to sports venues like Lambeau Field, and it remains a priority to promote hand hygiene and provide access to quality hygiene products to help the community stay healthy as visitors return to shared spaces.
“As people return to the workplace, and Green Bay’s loyal fans fill the stands at Lambeau, it is crucial that we continue to educate and inform people regarding increased hygiene standards, as well as make sustainable and effective products easily accessible,” said Cindy Stilp, Marketing Communications Director, Essity. “Wisconsin is home to several Essity work sites, so we are especially proud to work with the historic Packers franchise to give back to local organizations and create sustainable hygiene for all.”
About Tork: The Tork brand offers professional hygiene products and services to customers worldwide ranging from restaurants and healthcare facilities to offices, schools and industries. Our products include dispensers, paper towels, toilet paper, soap, napkins, wipers, but also software solutions for data-driven cleaning. Through expertise in hygiene, functional design and sustainability, Tork has become a market leader that supports customers to think ahead so they’re always ready for business. Tork is a global brand of Essity, and a committed partner to customers in over 110 countries. To keep up with the latest Tork news and innovations, please visit www.torkusa.com.